Amitabh Bachchan To Be Amazon Alexa’s First Indian Celebrity Voice
by SanchitaWho isn’t a fan of Big B’s majestic, iconic, charismatic voice? Looks like it won’t be long before we have Amitabh ji on Alexa!
Yes, that’s right! Amitabh Bachchan has now become the first Indian Celebrity to lend his voice to Amazon’s Alexa. It’s set to launch in 2021 as a paid experience!
As per Gadgets 360 report, the Bachchan Alexa skill will offer jokes, weather, advice, shayaris (Urdu poetry), motivational quotes, and more.
Users simply have to say “Alexa, say hello to Amitabh Bachchan” on their Echo device, Fire TV, Alexa app, Amazon shopping app (Android) and other Alexa-enabled devices.
Amazon said that the Alexa team will work closely with Bachchan to capture his voice and deliver a unique voice experience to customers. Amazon is likely to add more functionalities before the official rollout.
Bachchan expressed his excitement at this collaboration by saying – “Technology has always given me an opportunity to adapt to new form. Be it in movies, TV shows, podcasts and now, I am excited to create this voice experience in partnership with Amazon and Alexa. With voice technology, we are building something to engage more effectively with my audience and well-wishers.”
“Mr Bachchan’s voice is truly memorable for any Indian who has grown-up with Bollywood. This combination delivers a perfect pitch to further delight and simplify the lives of our customers. We are excited to see how our customers will respond when they use Alexa and hear his voice.” said Puneesh Kumar, Country Leader for Alexa, Amazon India.
Amazon’s announcement suggests the Bachchan Alexa skill will be limited to India, and the initial demo suggests he will speak in Hindi. It’s unclear if Bachchan will also speak in English.
In the US, Samuel L. Jackson was the first-ever Alexa celebrity voice, while in India, Big B will be the first celebrity to lend his voice to Amazon’s digital assistant.