Apple officially announces Apple Watch and iPad virtual event for September 15


Apple has officially revealed this year’s September special event, inviting members of the press and the public to tune in remotely to watch on September 15 at 10 am PT. At the event, Apple is expected to unveil all-new hardware including a new iPad Air and new Apple Watch models.

Update: While initial reports suggested that the September event would focus on the iPhone 12 alongside new Apple Watch and iPad hardware, Bloomberg reports that the September event will only include iPad and Apple Watch details. The iPhone 12 will reportedly be saved for October.

Apple September Event details

Much like WWDC 2020, Apple’s September event will be completely virtual due to the COVID-19 pandemic. If the WWDC keynote was any indication, the iPhone 12 will likely be highly-produced and shot at Apple Park and in Steve Jobs Theater.

While the public invite for the September event does not include a tagline, the version sent to the press simply says “Time Flies.”

Apple’s WWDC keynote featured Tim Cook making opening comments from Steve Jobs Theater, then handing the reins to other Apple executives for details on iOS 14, watchOS 7, and more. We expect a similar format for the September event, but it’s always possible that Apple has some sort of surprises in store.

Apple’s September event will be live-streamed across Apple’s website, in the Apple TV app, and likely on YouTube. We’ll have more details on this process, including details on how to tune in for yourself, when event day rolls around.

What can we expect at the event? Read on to find out.

iPad Air 4

Apple is reportedly developing a new iPad Air model that features an edge-to-edge display. This would serve as a middle-ground option between the $329 iPad and the iPad Pro. The new iPad Air could reportedly feature Touch ID authentication built into the power button for the first time.

The new iPad Air could also feature USB-C connectivity instead of Lightning connectivity, again closing the gap between it and the iPad Pro.

Assuming these reports pan out, it would represent a major upgrade for the iPad Air line, which certainly looks a tad dated compared to the iPad Pro. Giving it the more modern slim bezel look would also help to distance it further from the lowest-end iPad.

Apple Watch Series 6

Also at Apple’s September event this year, we expect the announcement of the Apple Watch Series 6. Rumors on the Apple Watch Series 6 are a bit lighter than the iPhone 12, but there are a couple of things that have surfaced so far.

For instance, one of the tentpole features of this year’s Apple Watch update is expected to be blood oxygen level detection. Code found within iOS 14 by 9to5Mac has indicated that Apple Watch will add it this year, further expanding the Apple Watch’s health monitoring capabilities.

Apple is also developing improved electrocardiograms for the Apple Watch Series 6. Apple Watch Series 4 and 5 currently result in inconclusive ECG readings with heart rates between 100 and 120 beats per minute. A future update, either in software or hardware, will remove that limitation with an upgraded version of the ECG app.

As for the Apple Watch Series 6 design, reports indicate that there aren’t any major changes in store for the Apple Watch Series 6’s industrial design and that it will follow the same general form factor as the Series 4 and Series 5.

Find the details on everything we know so far about the Apple Watch Series 6 right here.

iPhone 12

Apple is expected to unveil four new iPhone 12 models this year at an event in October: a 5.4-inch iPhone 12, a 6.1-inch iPhone 12 Max, a 6.1-inch iPhone 12 Pro, and a 6.7-inch iPhone 12 Pro Max. The differentiating factor between these iPhone 12 models will be the camera technology.

The 5.4-inch iPhone 12 and 6.1-inch iPhone 12 Max are expected to feature dual-lens camera set-ups on the back, while the iPhone 12 Pro and iPhone 12 Pro Max will feature triple-lens camera arrays on the back with an all-new LiDAR Scanner as well.

Other features of the iPhone 12 lineup include OLED displays across the board as well as 5G connectivity. The iPhone 12 lineup will reportedly support mmWave 5G as well as sub-6GHz 5G. In terms of design, the devices are expected to feature flat edges similar to the iPhone 4, iPhone 5, and the latest iPad Pro.

You can keep up with everything we know so far about the iPhone 12 in our full guide right here.


In addition to the aforementioned hardware, there are other possibilities as well. For example, Apple is working on Apple Silicon updates for the Mac lineup. Apple is also reportedly planning Apple Studio over-ear headphones, AirTag item trackers, and more. Some of these announcements are possible at the September event, but others could be saved for a future October event.

Finally, Apple’s September event will also likely include details on the firm release dates for iOS 14, iPadOS 14, macOS 11 Big Sur, watchOS 7, and tvOS 14.

What are you most excited to see at Apple’s September event this year? Let us know down in the comments!